An ecommerce portal is an online platform that allows businesses to sell products or services directly to customers over the internet. It typically includes features such as product listings, shopping carts, payment gateways, and customer account management. For your business, an ecommerce portal offers several benefits: it provides a convenient way for customers to browse and purchase your products or services 24/7, helps you reach a global audience, and streamlines your sales processes. Additionally, ecommerce portals often come with analytics tools that can help you track customer behavior, manage inventory, and optimize your marketing strategies.